AI and ML

Intelligent Automation Explained: Components, Use Cases, and Examples for Marketers

​​Marketing has evolved from spreadsheets and manual campaign setups to basic automation, and now to intelligent automation or IA. Intelligent

Written by: Agnishwar Banerjee
Published on: 22 Oct, 2025
AI and ML

What is Agentic AI? How Autonomous Systems Are Redefining Marketing

Artificial intelligence has evolved rapidly from predictive analytics to generative AI that can produce text, images, and code. Each advancement

Written by: Subharun Mukherjee
Published on: 13 Oct, 2025
AI and ML

Types of AI Agents in Marketing: A Comprehensive Guide

Different types of AI agents have made big promises in marketing when it comes to efficiency and customer experience, with

Written by: Jacob Joseph
Published on: 08 Oct, 2025
AI and ML

Meet CleverAI Agents: Powering the Next Chapter of Customer Engagement

Agentic AI has become the latest buzzword dominating the corporate world – from boardroom discussions to developer, marketing, and sales

Written by: Rahim Penangwala
Published on: 08 Oct, 2025
AI and ML

E-Commerce Marketing Automation: Strategies, Benefits & How to Get Started

Over the last decade, e-commerce marketing has evolved from product promotions to highly targeted, data-driven strategies that meet rising consumer

Written by: Mrinal Parekh
Published on: 06 Oct, 2025
AI and ML

What is Enterprise Marketing Automation? Use Cases, Strategy, & AI Innovation

Enterprise marketing today has become too complex to manage manually, particularly for large organizations that handle millions of customer profiles

Written by: Agnishwar Banerjee
Published on: 06 Oct, 2025
AI and ML

Marketing That Thinks for Itself: AI Agents Explained

Traditional automation has long supported marketers by handling repetitive tasks, but it stops at execution. Marketing AI agents, on the

Written by: Jacob Joseph
Published on: 01 Oct, 2025
AI and ML

What Is a Multi‑Agent AI System? A Marketer’s Guide to Collaborative AI

A multi-agent AI system is a team of specialized AI agents. Think of it as a team of humans, each

Written by: Subharun Mukherjee
Published on: 30 Sep, 2025
AI and ML

What Are Goal-Based AI Agents? (+ Examples for Marketers)

Marketers expect more than just a reaction from AI agents.  An ideal marketer would want an AI agent to act

Written by: Subharun Mukherjee
Published on: 30 Sep, 2025
AI and ML

Essential Processes for AI Maturity in Your Marketing Strategy

Most AI projects stall. They launch as pilots, impress in demos, then fade. In fact, according to a new report

Written by: Rahim Penangwala
Published on: 29 Sep, 2025
AI and ML

AI Strategies: What It Takes to be an AI-First Marketing Organization

Marketing leaders today face a paradox: expectations for growth are higher than ever, but budgets remain flat. Gartner’s 2025 CMO

Written by: Subharun Mukherjee
Published on: 23 Sep, 2025
AI and ML

Top 10 WhatsApp Marketing Automation Tools for Faster Growth and Better Retention

WhatsApp marketing automation has quickly become a go-to for marketers eager to drive real conversations and real results. Instead of

Written by: Shivkumar M
Published on: 22 Sep, 2025

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